PUBLICATIONS
Now published
The “Data-for-Good'' movement is already unleashing the power of big data to solve some of the most critical challenges of our time - from climate change and social equity, to economic development and public health. In response, data-rich firms are increasingly launching public-benefit programs to become more purpose driven.
However, even if Corporate Social Responsibility programs nobly align corporate values with social needs, CSR initiatives are often relegated to niche pet projects that do not fully realize the potential for the private-sector to serve as a force for good.
In order to foster the development of sustainable and profitable Data-for-Good programs across the private sector, we propose the adoption of the 4 M’s of shared value creation in big data, a roadmap that guides firms to intentionally embed corporate value creation into social-impact initiatives. The 4 M's focus on four key pillars of value creation:
- Mission
- Methods
- Messaging
- Monetization
By embracing the 4Ms, CSR leaders and Data Stewards can better align social impact initiatives with overall business objectives, thereby increasing the likelihood of long-term value creation for society and businesses, alike.
Additional Publications
The Use of Mobility Data for Responding to the COVID-19 Pandemic. Open Data Institute. March 2021 (Author)
Mobility and Proximity in Canada During the COVID-19 Pandemic. University of Toronto, Innovation Policy Lab. October, 2020 (Co-Author)
COVID-19 Outbreak Response. Nature, Scientific Data. July 2020 (Co-Author)
Mundos Paralelos - Big Data y Desigualdad en la Ciudad de México. Data Pop Alliance. July 2020. (Co-Author)
Mobility Patterns and Income Distribution in Times of Crisis. Social Sciences Research Network. April 2020 (Co-Author).
A Practitioner's Guide for Technology Evaluation in Global Development. Massachusetts Institute of Technology. 2018 (Author).
Solar Water Pumps: Technical, Systems, and Business model Approaches to Evaluation. Massachusetts Institute of Technology. 2017 (Co-Author).
Can DIY Create Better Products for the Developing World? Fast Company. 2016. (Author).
Fundación Organizmo. Technology Exchange Lab. 2015. (Author)
JOY: From Grassroots to Organic Revolution in Southern India. Technology Exchange Lab. 2014. (Author)